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Photoshop Conference Sessions

Capture. Enhance. Manage. Deliver. These four words form the themes that make up the content of our Photoshop Conference. If you are a professional photographer, a graphic designer, a production specialist, or someone who just enjoys working with digital images, chances are Photoshop is the product you love spending time with. If that describes you, then this is the conference you want to attend. Join us in Seattle for three days of high-octane, how-to instruction from the best Photoshop teachers in the world.


Photographer

Photoshop Power Shortcuts
Michael Ninness
July 21, 10:15 a.m.
Shortcuts, shortcuts, shortcuts! Do you dream in keyboard shortcuts? When you drop your keys, do you think (Ctrl + Z) or [Cmd + Z]? There are so many keyboard shortcuts in Photoshop (over 650!) that someone actually wrote a book just on Photoshop keyboard shortcuts. Crazy, but true. This always-popular session will kick off the conference and teach you the Photoshop shortcuts you can implement into your workflow to immediately improve your productivity. They may not all be flashy, but they are sure to make you smile as you realize how much time and effort they’ll save you.

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Camera RAW in Photoshop CS
Jeff Schewe
July 21, 11:30 a.m.
The second generation of the groundbreaking Camera Raw plug-in is now incorporated within Photoshop CS, allowing direct manipulation of the raw data captured by most professional-grade digital cameras. If you are not “shooting Raw” yet, or your camera doesn’t capture Raw files, this session could convince you that now is the time to switch to a camera that does.

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The CS Digital Darkroom: Advanced Image Correction Techniques
Martin Evening
July 21, 1:15 p.m.
Photoshop CS is loaded with new tools for tonal and color correction or adjustment so you can always produce the highest quality images. This session will show you how to work more efficiently with always-on histograms and new features to trim steps from many editing tasks including matching color across images and quickly correcting over or under exposed images.

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Get it Sharp!
Jeff Schewe
July 21, 2:30 p.m.
Different capture mechanisms—film formats and digital cameras—have their own signature combinations of detail and noise. The challenge is to sharpen the detail without also exaggerating the noise; so successful sharpening needs to take into account the relationship between image detail and the noise signature of the image source, whether it's film grain or a digital camera filter mosaic. Incorrect sharpening makes the grain or noise more rather than less obvious, and sometimes even obscures the detail instead of enhancing it. Learn the tools and the techniques the pros use to get optimally sharp results every time.

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Professional Fashion Retouching Techniques
Martin Evening
July 21, 3:45 p.m.
The whole point of retouching an image is to make it look convincing enough that it doesn’t look retouched at all. As anyone who has used the rubber stamp tool in Photoshop can tell you, it’s pretty easy to mistakenly make your image look like it was retouched with a hammer. During this session, one of the world’s fashion best fashion photographers and retouchers will show you how to seamlessly remove blemishes, wrinkles and other imperfections from your portraits. Even your mother won’t be able to tell!

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Future of Memories: Sharing Digital Photos
Dane Howard
July 21, 5 p.m.
In only a few short years the techniques for capturing, storing and distributing images has exploded. Although this new form of digital memory support is in its infancy, there are already patterns and styles of narrative that clearly illustrate its power. Simple reproduction of the layout of a photo album has been supplanted by elaborate layered and woven presentations that support more complex (and engaging) narratives. Advanced interfaces have replaced conventional paging, supporting wandering, traveling through the content in ways that spark additional memories. This session will guide and inspire you to rethink how you share your digital memories.

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Creative

The Russell Brown Power Hour, Part ll
Russell Brown
July 22, 10:15 a.m.
But wait! There’s more to follow the keynote... When Russell Brown is presenting, there’s always more! Because he has so much great content and so many tips to share, Russell will pick up where he left off after the morning keynote to further delight and educate you about the wonders of Photoshop CS.

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Blend Mode Magic
Michael Ninness
July 22, 11:30 a.m.
“Was it Multiply? No. Was it Difference? No. Was it Color Dodge…?” Admit it: the layer blending modes in Photoshop are a big mystery, right? Unless you’re a geek, no one really knows what the heck these things actually do. If you are one of those designers that cycle through the different blend modes in the pop-up menu until the image looks the way you want it, then this session is for you. You’ll learn which blending modes you must memorize, and more importantly, how to incorporate them into your daily workflow in ways you’ve probably never thought of.

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Image Restoration
Steve Laskevitch
July 22, 1:15 p.m.
Steve will take you through numerous step-by-step examples that highlight the tools and techniques used by professional digital artists to restore valuable antique images. He will show you how to transform faded, damaged photographs into beautiful images that are as clear and crisp as the day they were taken.

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Real World Masking & Compositing
Steve Laskevitch
July 22, 2:30 p.m.
Creating precise selections and accurate masks for images with translucent objects, complex subjects and fine hair can drive you to tear out your own. This session will help prevent premature baldness while teaching you the same selection and masking secrets and techniques that the pros use. With the many selection tools available in Photoshop, it can be hard to determine which one to use for a particular task. You will see advanced selection techniques to speed up silhouetting, selection and masking tasks while learning which tools are best for the job at hand.

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The Photoshop Classic Makeover
Greg Gorman & Martin Evening
July 22, 3:45 p.m. and 5 p.m.
How would you like the chance to get the “celebrity treatment”? Two of the world’s foremost celebrity and fashion photographers and retouchers are pairing up for this unique extended session. We will select two volunteers from the conference attendees, a man and a woman, who are willing to be photographed in a live studio setting by Greg Gorman. While Greg shoots, he will provide real-world studio photography tips and advice on lighting, posing the subject, etc. In the second hour, Greg will transfer the digital files to Martin Evening’s computer on stage where he will do a live, on-the-spot retouching session. The goal of this extended session is for attendees to walk away with practical techniques for capturing and delivering a portrait that reflects the character and personality of the person being photographed. At the end of the session, the two volunteers will walk away with a finished print.

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Production

Photoshop & Page Layout: Designing for Successful Output
David Blatner
July 23, 10:15 a.m.
If you are a print designer, chances are you spend just as much time in QuarkXPress or InDesign as you do Photoshop. Longtime Quark and now InDesign expert David Blatner will show you how to get the most of using Photoshop with your layout tool of choice.

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Automating Photoshop
Michael Ninness
July 23, 11:30 a.m.
Any time you find yourself doing the same thing over and over again in Photoshop, you should stop and tell yourself to create an Action or a Droplet and reduce your risk of carpal tunnel syndrome. This session is all about making Photoshop do the work for you and is guaranteed to save you time.

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Color Management—In Plain English Please
Kevin O'Connor
July 23, 1:15 p.m.
ICC Profiles, working spaces, calibration—argh! All you want is for the image you print to look the same as the one you see on your screen. Is that so hard?! No, it doesn’t have to be. This session will walk you through WHAT you need TO DO to get your images to output the way you expect them to.

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Professional Inkjet Printing
Kevin O'Connor
July 23, 2:30 p.m.
We’ve all seen stunning inkjet prints in exhibits and at tradeshows and sadly, most of us have also been disappointed with the results that our own inkjet printers produce. So how do the pros get such stellar results? Learn how to make the best decisions regarding paper, inks, color management, and print drivers to get the results you see in your mind onto the paper.

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From Photoshop to DVD
Chad Rolfs
July 23, 3:45 p.m.
Behind every DVD you’ve watched recently, there is someone with a copy of Photoshop designing the interface. But DVDs can be much more than that: they can serve as a powerful and simple delivery system for your client proposal or portfolio. Imagine creating a visual presentation complete with voiceovers or just background music, motion menus, and animated transitions. Think a potential client would take notice? This session will tour the features built right into Photoshop for working with video & DVDs. No matter what your video experience level, this session is bound to inspire you to look at DVD in a whole new light.

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